28 days to go...
The big forms are in!
Ernst and Young was to be submitted a couple of days ago, and the next couple of days will see a flurry of forms to be filled in by eager students wanting to be consultants, marketers and analysts (or marketing consultants, marketing analysts and consulting analysts). Students keep calling one another with queries about if they happen to know a "strength" that he might not have thought of already. In keeping with the confidence of the students, the most confusing question has proven to be "Three major weaknesses".
Some forms are rather polite. A certain confectionary giant has a section titled "Could you share with us a few aspects about yourself?" Among the sub-headings are achievements, strengths, secrets, sizes, etc. Some smart students, god save them, are hoping to answer "No, I'm sorry, I'd like to keep this relationship purely professional." I happen to think it is rather funny. If you are from a certain confectionary giant, I hope you agree. I hear this certain confectionary giant offers branding profiles.
By the way, a small note on branding. All students who specialize in marketing, with rare exceptions, want to join companies and do branding. If you are a company on campus and plan to offer branding profiles, please mention the term with care. Students are known to exhibit crazy reactions upon hearing the B term. Popular reactions include tearing off one's shirts, screaming, tugging at one's hair, etc.
However, I completely agree with company forms, because they test a lot of characteristics of the applicant. For instance, persistance. I could just print a CV and let PCom do the rest of the work. But if I have to write a 12 page book (yes, publishing rights are for the taking, please email me) on personal details such as whether I have pets or not, only the tough would survive. The tough survive to see another round of interview, while the meek are packed off in fancily packaged titles like "Young Leader" and "Thought Leader" and sent to Rampur or sit in front of computer terminals in Bombay.
Another instance of characteristics the company could be looking at, while filling a form, is the problem-solving skills. I filled a form today where I had to "talk about a situation where I was to convince my team about an idea, and how we implemented it successfully." Now, if answering this question isn't a problem, what is? Successful solutions range from calling up friends in shady software companies in Chennai to reading corporate-world blogs in the US.
Do you have it in you? If yes, fill in the form.
If no, fill it anyway.
Ernst and Young was to be submitted a couple of days ago, and the next couple of days will see a flurry of forms to be filled in by eager students wanting to be consultants, marketers and analysts (or marketing consultants, marketing analysts and consulting analysts). Students keep calling one another with queries about if they happen to know a "strength" that he might not have thought of already. In keeping with the confidence of the students, the most confusing question has proven to be "Three major weaknesses".
Some forms are rather polite. A certain confectionary giant has a section titled "Could you share with us a few aspects about yourself?" Among the sub-headings are achievements, strengths, secrets, sizes, etc. Some smart students, god save them, are hoping to answer "No, I'm sorry, I'd like to keep this relationship purely professional." I happen to think it is rather funny. If you are from a certain confectionary giant, I hope you agree. I hear this certain confectionary giant offers branding profiles.
By the way, a small note on branding. All students who specialize in marketing, with rare exceptions, want to join companies and do branding. If you are a company on campus and plan to offer branding profiles, please mention the term with care. Students are known to exhibit crazy reactions upon hearing the B term. Popular reactions include tearing off one's shirts, screaming, tugging at one's hair, etc.
However, I completely agree with company forms, because they test a lot of characteristics of the applicant. For instance, persistance. I could just print a CV and let PCom do the rest of the work. But if I have to write a 12 page book (yes, publishing rights are for the taking, please email me) on personal details such as whether I have pets or not, only the tough would survive. The tough survive to see another round of interview, while the meek are packed off in fancily packaged titles like "Young Leader" and "Thought Leader" and sent to Rampur or sit in front of computer terminals in Bombay.
Another instance of characteristics the company could be looking at, while filling a form, is the problem-solving skills. I filled a form today where I had to "talk about a situation where I was to convince my team about an idea, and how we implemented it successfully." Now, if answering this question isn't a problem, what is? Successful solutions range from calling up friends in shady software companies in Chennai to reading corporate-world blogs in the US.
Do you have it in you? If yes, fill in the form.
If no, fill it anyway.

1 Comments:
I think this is where the HEPP guys have it easy eh! I remember just filling up one damn GECIS form for final placements and lo, I got selected into GECIS.
The significant aside to this is, another batchmate of mine looked at the form and asked me whether it was an attempt at sabotaging my chances...!!
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